Media Consumption Patterns Have Changed – SBO’s need to step Up

Effective marketing has become a mission critical component in establishing a compelling USP and competitive edge for ALL size businesses. Media consumption patterns for consumers have changed dramatically over the past 10 years. The rise of the internet and digital marketing has left MANY in the dust. Smart small businesses need to do a better job of learning more about email marketing, social media, tablet & mobile platforms etc. They need to find service providers who lead with solutions and aren’t afraid to be accountable for results .

http://www.mediapost.com/publications/article/207375/small-businesses-blame-bad-marketing-for-not-addre.html?edition=63752#axzz2cn1kBFEU

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